The Waukesha Pewaukee Convention and Visitor Bureau (WPCVB) is an economic development organization that attracts visitors in the convention, leisure and sports markets through sales, marketing, and destination development.

Operational Functions



Convention Sales

The Bureau’s Convention Sales Manager works closely with meeting planners in the corporate, association and SMERF (Social, Military, Educational, Religious, Fraternal) market segments to host their meetings and events in Waukesha Pewaukee.

Sports Sales

The Bureau’s Sports Sales Manager works closely with sports facilities and tournament organizers to promote and bring sporting tournaments of all types to the area through a variety of complimentary services and promotions.

Mission Statement



To contribute to the increase in the economic growth of the Waukesha Pewaukee area by active promotion and development of the area as a major destination for overnight stays for conventions, meetings, and visitor travel, by focusing on service, marketing and education.

Our organization is comprised of professionals passionate about the tourism industry. Meet our board and staff.

Learn more

Learn more about the organizations WPCVB partners with throughout the tourism industry and how we work locally with our partners through committee structure.

Learn more

Looking to learn more or need additional assistance? Please contact us, we are happy to help!

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